Build & Launch jouwwinstgevende fashion brand

JOIN HET ADVANCED+ PROGRAMMA

Calling all SS26 brands

Je eigen kledinglijn lanceren in Spring/Summer? This is for you.

Wij hebben 50+ founders geholpen een fashion brand te bouwen in de afgelopen 3 jaar van ons bestaan. En dat is niet omdat wij je een quick-fix aan dropshipping beloven met een paar DIY lesjes.

Het is omdat wij brand-building concreet, authentiek en vooral fun hebben weten te maken.

Wij gaan je precies laten zien hoe jij jouw eigen kledinglijn op een winstgevende manier bouwt, produceert én lanceert. Aan de slag met jouw unieke marktpositie en merkbeleving waardoor jouw brand het verschil maakt en ook écht bij jou past.

Dat doen we met Build & Launch Advanced+.

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"Je moet al zoveel zelf doen: investeren in dit team om mij heen is de beste keuze die ik heb gemaakt."

MARLOU WINKLER @ADVANTAGE.AMSTERDAM

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"Jullie hebben ons geholpen bij iedere stap, zonder jullie is/was dit nooit gelukt!"

RACHEL SIWALETTI @DEHUISMUTSHOMEWEAR

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Is this you?

✔️ Je bent in loondienst of (startende) ondernemer en je hebt een idee voor een product waar je zelf naar verlangt.

✔️ Je wéét waar je het liefst naartoe zou willen groeien, hebt een visie voor je eigen fashion imperium maar mist de uitvoering.

✔️ Door gebrek aan kennis op productie, strategie en commercie voel je je niet zeker (en overwhelmed) en werk je liever met een team samen dan alleen.

✔️ Je bent bereid om grote stappen te zetten als dit de juiste stappen zijn, want je ziet liever vandaag dan morgen resultaat.

✔️ Je bent perfectionistisch en daardoor blijf je hangen. Van alléén al de gedachte van een stok achter de deur en experts on speed dial ervaar je innerlijke rust en krijg je zelfs zin om direct aan de slag te gaan.

SS26 brands kunnen zich aanmelden tot

03
Dagen
16
Uren
40
Min
20
Sec
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Jij bent op zoek naar een sterk authentiek merk dat écht bij je past

Duizend in een dozijn merken zijn er al genoeg: jij wilt iets creëren dat mensen raakt. Een premium beleving that make heads turn your way.

Géén dropshipping, quick-fixes of white label producten: een eigen ontworpen collectie op de markt brengen die de kwaliteit uitstraalt die je anno 2025 van duurzame merken mag verwachten.

Een merk dat met je meegroeit als founder zodat jij een business bouwt die voor je gaat werken.

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BUILD & LAUNCH IS HÉT UNIEKE PROGRAMMA IN DE BENELUX

Brand identity

Jouw unieke merkbeleving

Vanuit jouw authentieke visie ontwikkelen we een conceptuele merkbeleving die perfect aansluit bij jouw identiteit als founder. Zet jouw creativiteit om in een winstgevende kledinglijn en bouw een betrokken community van jouw ideale klanten.

Productontwikkeling

Sampling & productie

Van niets maken we iets. Je hebt de volledige productontwikkeling onder onze begeleiding zelf in handen. Dit maakt jouw product uniek en authentiek: van de stof- tot aan de knoopjes. We koppelen je aan één van de 100+ betrouwbare leveranciers uit ons netwerk zodat jij vol vertrouwen kunt creëren.

2:1 coaching

Persoonlijke ontwikkeling

Ondernemen is uitdagend: je draagt alle petten zelf. Dit brengt onverwachte obstakels met zich mee waardoor veel mode-ondernemers vroegtijdig stoppen. Zonde & onnodig! We besteden veel aandacht aan jouw groei als ondernemer. Zo leer je niet alleen vakkennis, maar ook de skills om je bedrijf duurzaam te runnen voor blijvend succes.

Open for business

Online & offline strategie

We bouwen niet alleen een brand maar een business. Met de juiste strategie in een markt vol concurrentie spotten we de kansen zodat jij je onderscheidende factor weet te vinden en benutten. Geen droom is bij ons te groot, together we make it happen. Met de juiste aanpak: dream big, start small.

Wat onze klanten zeggen:
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Wat als je binnen 6 maanden

✔️ Eindelijk een doel en focus hebt en weet wat je te doen staat (ipv aanmodderen zonder plan)?

✔️ Geen crappy samples ontvangt maar nóg beter dan je je kon voorstellen omdat je niet alleen betrouwbare partners om je heen hebt maar ook wéét wat je doet?

✔️ Met zelfvertrouwen en trots tijdens coffee dates vertelt over jouw growing business?

✔️ In een lekker ritme zit waarbij vrijheid niet langer een verlangen is, maar realiteit?

✔️ Je hebt afgerekend met uitstelgedrag waardoor je je energieker voelt, meer aanpakt dan ooit en positiever door het leven gaat?

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"Ik kan het ook zelf."

He-le-maal waar, nothing to argue with that. Jij kunt het ook zelf! Er zijn duizenden artikelen, boeken, TikToks en inspiratie te vinden op internet over hoe jij je fashion brand moet starten.

En als jij je tanden erin bijt en bereid bent alles te filteren en zelfstandig uit te mappen, dan go for it.

 

Dit programma is er niet voor de quick-fix en voor 'even'. En dus ook niet voor iedereen geschikt! De ervaring leert dat:

.. Je waarschijnlijk op crossroads komt waar je belangrijke keuzes moet maken.

.. Je hebt te dealen met de stemmetjes in je hoofd als beginnend ondernemer waardoor je met jezelf in de knoop raakt.

.. Je twijfelt over bepaalde investeringen en te lang doet over het maken van keuzes die snelheid vereisen

.. Je door cruciale kennis winstgevende factoren over het hoofd ziet waardoor jouw startkapitaal je meer kost dan alleen extra euro's.

Wanneer is dit programma niet geschikt voor jou?

Dit is niet voor jou als je:

❌ Vluchtig een product in de markt wilt zetten zonder daarbij dieper te duiken in je brand identity.

Geen fast money here, alleen duurzaam succes.

❌ Niet bereid bent om radicaal eerlijk te zijn naar jezelf en te kijken naar je grootste potentieel.

We can grow HIGH - but there’s no escaping the lows.

❌ Geen zin hebt om verantwoordelijkheid te nemen voor je eigen commitment, wij weten:

succes begint bij de ondernemer zelf.

GRATIS ADVIESGESPREK
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MELANY

"Dit is voor het eerst dat ik me niet gehaast of overweldigd voel."

Meet your Coaches

Kirsten & Sharona hebben The Course Collective opgericht om vrouwen zoals jij te ondersteunen in het opzetten van een succesvolle mode business.

Van kennissen uit dezelfde stad, uitgegroeid tot business partners en vriendinnen toen Kirsten besloot haar eigen brand in 2021 te lanceren.

Kirsten: "We weten precies waar jij staat, wij stonden daar ooit ook. Sharona hielp mij bij het ontwikkelen van mijn producten en amper 6 maanden na mijn succesvolle lancering belde ze me op: 'Ik denk dat we andere vrouwen hierbij moeten helpen, dat is nodig.' En zo geschiedde."

Nog geen 6 weken later zaten ze bij de KVK en sinds de lancering van het programma eind 2023 al meer dan 50 brands mogen helpen.

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Big brands ingeruild voor female founders met een droom

10+ jaar werkervaring bij brands als

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"Ik voelde me zó welkom, geen nummertje."

"Jullie hebben me laten zien dat als je ergens niet goed in bent, je daar hulp bij kunt vragen, en het dieper duiken in mijn brand story heeft me doen inzien hoe belangrijk dat is. Het product moet goed zijn, maar het verhaal en het gevoel eromheen zijn nog belangrijker! Ik zou dit programma absoluut aanraden aan vrouwen die dromen van een eigen fashion business en echte vrijheid willen."

LYSANNE YAP @ROEWS.CO

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"We hebben vooral geleerd: gewoon doen."

"We hadden een droom, maar geen plan. Waar begin je en wat komt er allemaal kijken bij het opzetten van een fashion business? We merken aan alles dat jullie precies weten waar jullie over praten. Daarnaast zijn jullie heerlijk enthousiast en dat werkt aanstekelijk. Het voelt eerder alsof jullie onze businesspartners zijn. Dat is een heel fijn en vertrouwd gevoel."

SOPHIE, WINKE & EMMA @NINETYNINETHEBRAND

We doen dit niet alleen

Een team aan experts staat voor je klaar:

Fenne

Branding expert
Een unieke merkbeleving begint bij unieke branding. Na een brainstorm met Fenne weet zij precies de vertaalslag te maken van jouw visie naar sprekend beeld. Ontwikkel jouw brand identity vanuit de kern op professionele wijze.

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Mirella

Product & technisch design expert
Hoe vertaal je wat in je hoofd zit op papier? Mirella helpt je met het ontwikkelen van designs die passen bij je business plannen en die de leverancier begrijpt, waardoor je veelgemaakte beginnersfouten voorkomt.

Merel

E-mailmarketing expert
Met e-mailmarketing bouw je aan waardevolle klantrelaties, automatiseer je je verkoopprocessen en inspireer je je doelgroep op de juiste momenten. Met de Masterclass van Merel weet jij precies hoe je meer impact maakt, hogere omzet behaalt en ruimte houdt om te focussen op wat jou uniek maakt.

Dit is wat je krijgt in Advanced+

All you need to succeed

DIT ONTVANG JE VANAF DE START:

  • 1 jaar toegang tot everything fashion business

  • Vakmodules met 40 video's over bouwen, produceren & slim lanceren en 3 inspiring workbooks als jouw levend businessplan t.w.v. €1.198

  • 3 Private Master Sessions met jouw Coaches over jouw business fundament, online strategie & socials en protosamples + 6 Live Classes t.w.v. €4500

  • Alle templates & tools om jouw brand om te toveren in een booming business t.w.v. €733

  • Professionele branding & technische designs door experts Mirella & Fenne t.w.v. €1900

  • Lijst van 100+ betrouwbare leveranciers uit ons netwerk (wereldwijd) + op-maat match t.w.v. €999

  • Expert Masterclasses van onze contributing partners t.w.v. €399

  • Maandelijkse live Q&A's & community classes je staat er nooit alleen voor

  • Onbeperkt vragen stellen aan jouw experts via de exclusieve memberkanalen

  • Toegang tot ons netwerk van Contributors

  • BONUS 1: Sketch Bundles t.w.v. €182 - meer dan 545+ designs in je achterzak

  • BONUS 2: Extra 1-op-1 coaching boost t.w.v. €217 - Deep Dive Founder sessie

Dit alles met een waarde van €10.506

Nu voor een investering van €6.500

dit is inclusief kassakorting t.w.v. €500 bij éénmalige betaling

Wees er snel bij: Er zijn nog maar 5 plekken beschikbaar!

EXTRA BONUSSEN: De eerste 5 aanmeldingen ontvangen ook nog eens deze extra's t.w.v. €378,-

Meld je aan vóór de summer start om deze Exclusieve Bonussen te ontvangen bij jouw aanmelding

Example image

  • Crack the Pre-Sale Code t.w.v. €229: uitverkopen voor je productie in huis is: inclusief tijdlijn, succesvolle brand voorbeelden uit de markt en plan van aanpak.

  • Masterclass AI in Fashion Business t.w.v. €149: future-proof ondernemen met onze Masterclass die je alles leert over virtual showrooms, AI fotoshoot campagnes, content & UGC AI-generatie en programma's die jouw business omtoveren van one-woman-show naar compleet team aan AI employees.

Dit is de LAATSTE keer dat we dit programma draaien dit jaar! Daarna kun je pas vanaf 2026 weer meedoen.

Als jij in 2026 jouw merk wilt lanceren is DIT jouw moment.

Wacht je met aanmelden? Dan kun je met onze hulp pas op z'n vroegst in 2027 live met je collectie. Een HEEL jaar later...

SS26 brands kunnen starten over

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translateY(0);transform:scale(1,1) translateY(0)}}@-webkit-keyframes fa-fade{50%{opacity:var(--fa-fade-opacity,0.4)}}@keyframes fa-fade{50%{opacity:var(--fa-fade-opacity,0.4)}}@-webkit-keyframes fa-beat-fade{0%,100%{opacity:var(--fa-beat-fade-opacity,0.4);-webkit-transform:scale(1);transform:scale(1)}50%{opacity:1;-webkit-transform:scale(var(--fa-beat-fade-scale,1.125));transform:scale(var(--fa-beat-fade-scale,1.125))}}@keyframes fa-beat-fade{0%,100%{opacity:var(--fa-beat-fade-opacity,0.4);-webkit-transform:scale(1);transform:scale(1)}50%{opacity:1;-webkit-transform:scale(var(--fa-beat-fade-scale,1.125));transform:scale(var(--fa-beat-fade-scale,1.125))}}@-webkit-keyframes fa-flip{50%{-webkit-transform:rotate3d(var(--fa-flip-x,0),var(--fa-flip-y,1),var(--fa-flip-z,0),var(--fa-flip-angle,-180deg));transform:rotate3d(var(--fa-flip-x,0),var(--fa-flip-y,1),var(--fa-flip-z,0),var(--fa-flip-angle,-180deg))}}@keyframes fa-flip{50%{-webkit-transform:rotate3d(var(--fa-flip-x,0),var(--fa-flip-y,1),var(--fa-flip-z,0),var(--fa-flip-angle,-180deg));transform:rotate3d(var(--fa-flip-x,0),var(--fa-flip-y,1),var(--fa-flip-z,0),var(--fa-flip-angle,-180deg))}}@-webkit-keyframes fa-shake{0%{-webkit-transform:rotate(-15deg);transform:rotate(-15deg)}4%{-webkit-transform:rotate(15deg);transform:rotate(15deg)}8%,24%{-webkit-transform:rotate(-18deg);transform:rotate(-18deg)}12%,28%{-webkit-transform:rotate(18deg);transform:rotate(18deg)}16%{-webkit-transform:rotate(-22deg);transform:rotate(-22deg)}20%{-webkit-transform:rotate(22deg);transform:rotate(22deg)}32%{-webkit-transform:rotate(-12deg);transform:rotate(-12deg)}36%{-webkit-transform:rotate(12deg);transform:rotate(12deg)}40%,100%{-webkit-transform:rotate(0deg);transform:rotate(0deg)}}@keyframes fa-shake{0%{-webkit-transform:rotate(-15deg);transform:rotate(-15deg)}4%{-webkit-transform:rotate(15deg);transform:rotate(15deg)}8%,24%{-webkit-transform:rotate(-18deg);transform:rotate(-18deg)}12%,28%{-webkit-transform:rotate(18deg);transform:rotate(18deg)}16%{-webkit-transform:rotate(-22deg);transform:rotate(-22deg)}20%{-webkit-transform:rotate(22deg);transform:rotate(22deg)}32%{-webkit-transform:rotate(-12deg);transform:rotate(-12deg)}36%{-webkit-transform:rotate(12deg);transform:rotate(12deg)}40%,100%{-webkit-transform:rotate(0deg);transform:rotate(0deg)}}@-webkit-keyframes fa-spin{0%{-webkit-transform:rotate(0deg);transform:rotate(0deg)}100%{-webkit-transform:rotate(360deg);transform:rotate(360deg)}}@keyframes fa-spin{0%{-webkit-transform:rotate(0deg);transform:rotate(0deg)}100%{-webkit-transform:rotate(360deg);transform:rotate(360deg)}}.fa-rotate-90{-webkit-transform:rotate(90deg);transform:rotate(90deg)}.fa-rotate-180{-webkit-transform:rotate(180deg);transform:rotate(180deg)}.fa-rotate-270{-webkit-transform:rotate(270deg);transform:rotate(270deg)}.fa-flip-horizontal{-webkit-transform:scale(-1,1);transform:scale(-1,1)}.fa-flip-vertical{-webkit-transform:scale(1,-1);transform:scale(1,-1)}.fa-flip-both,.fa-flip-horizontal.fa-flip-vertical{-webkit-transform:scale(-1,-1);transform:scale(-1,-1)}.fa-rotate-by{-webkit-transform:rotate(var(--fa-rotate-angle,none));transform:rotate(var(--fa-rotate-angle,none))}.fa-stack{display:inline-block;vertical-align:middle;height:2em;position:relative;width:2.5em}.fa-stack-1x,.fa-stack-2x{bottom:0;left:0;margin:auto;position:absolute;right:0;top:0;z-index:var(--fa-stack-z-index,auto)}.svg-inline--fa.fa-stack-1x{height:1em;width:1.25em}.svg-inline--fa.fa-stack-2x{height:2em;width:2.5em}.fa-inverse{color:var(--fa-inverse,#fff)}.sr-only,.fa-sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border-width:0}.sr-only-focusable:not(:focus),.fa-sr-only-focusable:not(:focus){position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border-width:0}.svg-inline--fa .fa-primary{fill:var(--fa-primary-color,currentColor);opacity:var(--fa-primary-opacity,1)}.svg-inline--fa .fa-secondary{fill:var(--fa-secondary-color,currentColor);opacity:var(--fa-secondary-opacity,0.4)}.svg-inline--fa.fa-swap-opacity .fa-primary{opacity:var(--fa-secondary-opacity,0.4)}.svg-inline--fa.fa-swap-opacity .fa-secondary{opacity:var(--fa-primary-opacity,1)}.svg-inline--fa mask .fa-primary,.svg-inline--fa mask .fa-secondary{fill:black}.fad.fa-inverse,.fa-duotone.fa-inverse{color:var(--fa-inverse,#fff)}** Marks CSS *\nmark{display:inline-block}mark.bg-marker-title{border-radius:5px;padding:10px 30px}mark.highlight{background:var(--primary-color);padding:2px;color:currentColor}mark.animate-highlight{color:currentColor;background-color:unset;position:relative;z-index:0}mark.animate-highlight:before{background:var(--primary-color);-webkit-animation:highlight 9s linear infinite;animation:highlight 9s linear infinite;bottom:0;content:\"\";left:0;position:absolute;top:0;z-index:-1}mark.brush-stroke{color:currentColor;background:var(--primary-color);-webkit-mask-box-image-repeat:no-repeat;-webkit-mask-box-image:url(/pageomatic/assets/images/markers/marker-01.svg);-webkit-mask:url(/pageomatic/assets/images/markers/marker-01.svg) no-repeat 139% 120%;mask:url(/pageomatic/assets/images/markers/marker-01.svg) no-repeat 100% 100%;-webkit-mask-size:cover;mask-size:cover;padding:0 18px}mark.svg-stroke{color:currentColor;background-color:unset;position:relative}mark.svg-stroke svg{height:calc(100% + 20px);left:50%;overflow:visible;position:absolute;top:50%;-webkit-transform:translate(-50%,-50%);transform:translate(-50%,-50%);width:calc(100% + 20px)}mark.svg-stroke svg path{stroke:var(--primary-color);stroke-width:9;fill:none;stroke-dasharray:1500;-webkit-animation:dashstroke 12s linear infinite;animation:dashstroke 12s linear infinite}mark.svg-underline{color:currentColor;background-color:unset;position:relative}mark.svg-underline svg{bottom:-8px;height:10px;left:0;position:absolute;right:0;width:100%}mark.svg-underline svg path{fill:var(--primary-color);opacity:0.85}@keyframes highlight{0%{width:0;opacity:0.5}12%{width:100%;opacity:1}100%{width:100%;opacity:1}}@keyframes dashstroke{0%{stroke-dashoffset:1500}12%{stroke-dashoffset:0}100%{stroke-dashoffset:0}}[data-floating-label=true] .formkit-inner{position:relative}[data-floating-label=true] .formkit-label{position:absolute;left:0.5em;opacity:0.45;font-weight:normal;font-size:1rem;transition:all 0.2s ease-out;transition-delay:0.1s;top:50%;transform:translateY(-50%);padding:0.15em 0.25em;line-height:1;box-sizing:border-box}[data-floating-label=true][data-type=textarea] .formkit-label{top:0.5rem;left:0.5rem;transform:translateY(0%)}[data-floating-label=true] input:focus~.formkit-label,[data-floating-label=true] textarea:focus~.formkit-label,[data-floating-label=true]:not([data-empty=true]) .formkit-label,[data-floating-label=true][data-expanded=true] .formkit-label{font-size:0.7rem;transform:translateY(-66.666%);opacity:1;top:0;left:0.5em !important;z-index:2;transition-delay:0s;transition-duration:0.25s}[data-floating-label=true] .formkit-input:not(:focus)::placeholder,[data-floating-label=true]:not([data-expanded=true]) .formkit-placeholder,[data-floating-label=true]:not(:focus-within) .formkit-overlay,[data-floating-label=true][data-type=datepicker] .formkit-overlay{transition-duration:0.2s;transition-delay:0.1s;opacity:0}[data-floating-label=true] .formkit-input::placeholder,[data-floating-label=true] .formkit-placeholder,[data-floating-label=true]:not([data-empty=true]) .formkit-overlay,[data-floating-label=true][data-type=datepicker]:not([data-empty=true]) .formkit-overlay,[data-floating-label=true][data-type=datepicker][data-focused=true] 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Example image

"Het is nog beter geworden dan ik zelf had durven dromen."

"Inmiddels heb ik zoveel geleerd, dat ik dingen heb gecreëerd wat ik nooit verwacht had nu zélf te kunnen. Sharona & Kirsten zijn echt de beste! Je doet het zélf, maar het is heel fijn en rustgevend in je proces om deze experts aan de zijlijn te hebben waar je altijd met al je vragen & onbekende struggles terecht kan. Dit programma gaat je helpen en héél trots maken!"

FLEUR ALBERS @MELOMELO.NL

Example image

"Kirsten en Sharona zijn heel betrokken, ze willen je echt zien groeien."

"Wat ik het meest waardevol vind is de betrokkenheid van Sharona en Kirsten. Ze willen je écht zien groeien en dat laten ze merken aan de feedback en begeleiding die wij van ze mogen ontvangen. Zelfs op hun vrije dagen krijgen we berichtjes van ze, als ze voelen dat we het nodig hebben. We zijn heel blij dat we hiervoor hebben gekozen want tijdens het programma kwamen we er pas achter dat er veel meer bij komt kijken dan je vooraf denkt en dat we veel niet wisten! Tot nu ;) .. Na onze lancering direct 3/6 collectie items uitverkocht - echt een fantastisch resultaat voor een beginnende brand!"

KHAOULA BOUMESHOULI @LAALEEOFFICIAL

Eerst even kennismaken?Dat kan! Boek jouw personal Clarity Call hier

GRATIS ADVIESGESPREK

Veelgestelde vragen & antwoorden

Q: Kan ik het programma volgen naast een baan?

Ja. Meerendeel van onze leden starten met hun eigen business terwijl ze in loondienst werken. We zien dat deze samenstelling de druk kleiner maakt om direct winstgevend te zijn en een salaris uit je business te kunnen halen, waardoor je gerichter eerst kunt bouwen aan een succesvol fundament. Daarna kun je toegroeien naar minder uren voor een ander, meer uren voor jezelf. Als je dat wenst helpen we je daarbij, met een plan van aanpak.

Q: Kan ik produceren met lage voorraad aantallen?

Ja. Er zijn tegenwoordig veel leveranciers waar je met 75-100 stuks MOQ (minimum order quantity) kunt produceren. Vaak komt er een surcharge (meerprijs) bij als je kiest voor lage aantallen. In het programma leer je de afweging maken tussen een gunstige winstmarge en hoe je voorraad risico's kunt verminderen (met onze Pre-sale methode).

Q: Kan ik live momenten terugkijken als ik er eentje mis?

Ja. Alle live sessies worden online opgenomen, inclusief jouw coaching sessies. De links van de sessies worden daarna besloten gedeeld waarin je (indien beschikbaar) beeldmateriaal en audio maar ook een transcript en notules ontvangt. Wel willen we je aanmoedigen bij zoveel mogelijk community live momenten te zijn zodat je je omringt met andere founders maar ook om met- en van elkaar te leren.

Q: Wat voor brands helpen jullie?

Je kunt beter vragen wat voor type brands niet ;) Het Build & Launch Programma heeft al meer dan 50 brands in de community. Een greep uit de collecties die onze founders dankzij het programma hebben kunnen ontwikkelen: swimwear - sleepwear - modest fashion - resortwear - tassen - unisex collecties - menswear - kidswear - maternity wear - tall collections - homewear - boxkleden - belly wraps - sportswear - lingerie - denim - upcycled collections.

DIT WIL IK

VAN DROMEN NAAR DOEN

JOIN BUILD & LAUNCH NU

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